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| Don't fall for people misusing evidence to tell you what you're doing is wrong. Credit: Arlette Cifuentes Meneses via Flickr CC BY 2.0 licence. |
by Gaia Cantelli, PhD
Last time that somebody told you that what you were doing was bad, did they offer evidence - and did you believe it?
Last time that somebody told you that what you were doing was bad, did they offer evidence - and did you believe it?
In an age obsessed with fake facts, hopefully you have an armour of skepticism forming already. But here's a chink in the armour you may not have thought of: perfectly true facts can also be warped to manipulate people. One of the most common ways to do this is by mixing up causation and correlation.
Causation and correlation are both extremely boring statistical words that underlie very simple concepts. Two events are correlated if they happen at the same place, or at the same time. For example, in children, shoe size is most likely correlated with the number of books they have read – older children have both read more books and have bigger feet. The two things do not cause each other but do happen at the same time. Causation, on the other hand, means that one of the two events is happening because of the other. For example, students who do better in exams also have a higher acceptance rate into college - because grades are one of the things that college considers when evaluating an applicant.




